Increasingly, many lawyers and prominent legal bloggers have noted that law firm websites rarely bring lawyers new business and don’t significantly increase a lawyer’s professional reputation. Kevin O’Keefe of the well respected site, Real Lawyers Have Blogs, stated: “The future of the net is not websites and traditional SEO. It’s networking through the various mediums now…
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Archive | February, 2012
Creating The Perfect Retainer Agreement
The importance of always using a written retainer agreement with prospective clients cannot be stressed enough. In fact, creating and maintaining a thoughtfully-prepared retainer agreement is an absolute necessity for any lawyer. If you are new to solo practice then writing your retainer agreement should be one of your first projects. Failing to use one…
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Creating a Cheap, Effortless Website For Your New Practice
This Week in Small Business — Social Media & What Your Customers Want
Last week, we took a look at some business news from across the web. It was a potpourri of stories, ranging from magic shops to trademarking your baby’s name. This week? We’re going to get a little more focused. From Twitter ads to figuring out what your customers want before they know they want, these…
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Pinterest for Lawyers
In the past several months Pinterest has become the new, hot social media tool on the Internet. If you are a creative, tech-savvy attorney you might be wondering if you can capture the popularity of Pinterest to promote your practice. In my opinion, it’s unlikely that Pinterest will become a significant marketing tool for most…
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How To Offer Fantastic Client Service
Excellent customer service is the common sense foundation for the formation of any successful business. Although your practice’s clients differ from a normal business’ customers in many important aspects, a dedication to exceptional client service is a great way to stand out in the legal industry and to ensure that your clients return to you…
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This Week in Small Business News
While international behemoths like Google and Nike tend to dominate the business news, small businesses employ a majority of working Americans. And while the little cupcake shop downtown or the suburban construction firm up the road don’t get the sort of press the big guys do, their successes are just as important as the next…
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Niche This!
Should you create a niche market for your law practice? You would typically find this topic more in the business / corporate world. I believe it is important to any business owner in any industry. Law Firms are starting to catch on. Everyone has a process by which they go through to reach certain goals.…
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Giving Back: Attorney of the Year Finalists and Their Charities
What does it mean to be Rocket Lawyer Attorney of the Year? It’s more than an honor…it’s also about giving back to the community, which is what these attorneys do every day. Rocket Lawyer is proud to award a $500 grant to each of the four final winners’ charities. Please vote for the attorney you’d…
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Cost-Effective Legal Research Alternatives for Solo Attorneys
Performing legal research is an important and unavoidable aspect of the practice of law, but the costs of using the largest commercial legal research tools (namely, Westlaw and Lexis) are not insignificant. Thankfully, there are numerous no-cost and/or low-cost legal research options available that can help you cut down, or even bypass entirely, those costs,…
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5 Tips For New Solo Practitioners
When I started contributing to The Sociable Lawyer earlier this year I declared that 2012 would be the Year of the Solo Attorney and Small Firm. But that doesn’t mean that I think going solo is going to be easy. Last week we discussed some of the important factors to consider when deciding whether to…
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