Business

Infographic: The 2015 State of Small & Medium Businesses

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On January 20th, President Barack Obama delivered the annual State of the Union address to a joint session in Congress as well as to millions of Americans gathered around the television—all in anticipation to hear our country’s top concerns, national priorities, and future plans. Taking note from the White House itself, we survey small business…
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Unhealthy Business Practices Impact Health Supplements

For 51 weeks of the year, Americans hate advertising. They DVR programs to avoid it, employ software to block it, and otherwise gripe about how advertising is ubiquitous, boring, insulting to their intelligence, manipulative, cynically targeted to children, duplicitous, and disruptive. Then comes the Super Bowl, and we eagerly preview ads. We tune into the…
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American Football 3

NFL: Non-Profit or Corporation? Which Team Are You On?

Superbowl weekend is upon us! Which team are you rooting for: the Patriots or the Seahawks? This weekend will be a refreshing change of pace for the National Football League (NFL) as it’s been dealing with a series of controversies this 2014-2015 season, the most recent being the Patriots’ deflated ball debacle—to which both Tom…
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4 Legal Changes Every Small Business Owner Needs to Know

It’s that time of year again! You’ve reviewed last year’s performance and now, it’s time to use all that you’ve learned, move forward, and implement all those big plans you have lined up for 2015. But as important as tweeting your daily deals can be, there are other necessary steps to take before you go…
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Generation-Gap

4 Ways Your Business Can Bridge the Generation Gap

Take a look around your office. There’s a high probability that you’re working with people of every age range. With advanced technology and medical breakthroughs, people are living longer, which means retirement is being delayed more and more every year. Consequently, people are working until a later age to save up for a longer and…
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New Year, New Employees: Three Steps to Hiring Non-Traditional Workers

As we reported last week, the majority (61 percent) of small businesses reported growth throughout 2014. The best part? An impressive 80 percent are optimistic that their business will fare even better in the New Year. With this optimistic outlook and strong fiscal 2014, small business owners will be reinvesting in their businesses by hiring…
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NYE2015Bloggraphic

Ringing in the New Year: 4 Optimistic Predictions for Small Biz

It’s been a whirlwind year for small businesses. From welcomed economic recovery to immigration reform to further implementation of the Affordable Care Act, there was hardly a dull moment. Amidst the chaos, however, a majority of small business owners report they experienced growth that met or exceeded their expectations in 2014, and 80 percent are…
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Are You Internet Famous? 3 Tips To Protect Yourself

Thanks to the Internet, there is a new breed of celebrity. For example, do you have over 100,000 followers on Instagram? Does your blog generate enough passive income to help sustain your lifestyle? Do your YouTube videos get a significant amount of views and end up in the popular page every week? If you said…
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ABC's "Scandal" - Season Two

Three “Scandalous” Small Biz Branding Lessons From Olivia Pope

ABC’s smash hit “Scandal” is full of life lessons about love, power, and the value of a good red wine. Amongst the drama, there are also valuable lessons for your small business. We can all agree on one thing: modern marketing can get confusing, especially when the laws surrounding intellectual property are involved. Just as…
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Suds and Stars Wars Square Off in Syracuse

Empire Brewing Co. of Syracuse New York has been brewing and serving their German Bock-style malted beer, Strikes Bock, for seven years and business has been good. Empire is currently trademarking the beer’s name to prepare for bottling and distribution. Unfortunately for Empire, the creators of Star Wars, Lucasfilm, discovered their rebel trademark application (they…
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